When agency dougserge+partners wanted to convey the security provided for your deposits by the CDIC, they commissioned a team including CGI artist Brad Pickard to develop highly photo-realistic protective mounties on $50 dollar bills. The mounties were created entirely in cgi and an illustrative render filter was used to match the engraved illustration look from the bill itself.
Client • CDIC
Art Director • Aaron Doyle / Ryan McNeil
CGI Mounties • Brad Pickard